First-Year ProgramService expectation: Digital cadence + advisor touch on milestone events
Zeller Household
Petra Zeller · HENRY · $341K · Vanguard
On TrackLow riskAdvisor: Diana Volkov · Ops: Sarah K.
Experience score
94/100
FundedDay 2 / target 3
Journey type
New Client
Next milestone
Advance to 30-Day Activation
Due
2026-05-13
Marketing sequence
Welcome — HENRY Growth
Started
2025-10-26
Notes
On cadence. Advance to 30-Day Activation due 2026-05-13.
Calendar & work orchestration
Tier C Next best actionComplianceLow
Trusted contact form
Request and file trusted-contact form. (Zeller Household) · due 2026-05-14 · owner Diana Volkov
Upcoming events (2)
4:00 PM
30m
Retention Outreach·Diana Volkov
1Y
12:30 PM
45m
Prospect Consult·Diana Volkov·prep needed
1Y
Open work (1)
+2d
Document Collection
Request and file trusted-contact form. (Zeller Household)
1Y
Milestones
- Signed2025-10-28
- KYC completed2025-11-01
- Accounts opened2025-11-05
- Transfer initiated2025-11-13
- Funded2025-11-21
- Welcome call2025-11-15
- First plan delivered
- 30-day review
- 6-month review
- 12-month review
Recent touchpoints
Scheduled · 5
- Allocation complete emailemail · Advisor · goal: Confirm trade-to-targetHybrid2026-05-10
- Welcome calladvisor call · Advisor · goal: Walk through portalManual2026-05-07
- 30-day check-inadvisor call · Advisor · goal: Surface questions, confirm engagementManual2026-05-21
- First plan deliverymeeting · Advisor · goal: Walk through first planManual2026-05-23
- Education drip — basicscontent drip · Marketing · goal: Drive portal engagementAutomated2026-05-24
Completed · 6
- Welcome emailemail · Marketing · goal: Set expectations for first 30 daysAutomatedDone 2026-03-19
- Advisor welcome calladvisor call · Advisor · goal: Build rapport, confirm goalsManualDone 2026-03-15
- Kickoff ops taskops task · Ops · goal: Open kickoff checklistHybridDone 2026-03-30
- KYC document requestemail · Ops · goal: Collect KYC and trusted contactAutomatedDone 2026-04-14
- Transfer status updateemail · Ops · goal: Communicate ACAT statusHybridDone 2026-04-26
- Funding nudge SMSSMS · Ops · goal: Prompt funding actionAutomatedDone 2026-04-29
Household journey brief
Synthesize the journey, surface risks, and draft the next advisor touch.