First-Year ProgramService expectation: Digital cadence + advisor touch on milestone events
Lockwood Trust
Hana Lockwood · Mass Affluent · $286K · Vanguard
Off TrackHigh riskAdvisor: Diana Volkov · Ops: Lena Park
Experience score
48/100
90-Day EngagementDay 88 / target 60 · overdue
Journey type
Transfer + Planning
Next milestone
Advance to 6-Month Review
Due
2026-04-14
Marketing sequence
Welcome — HNW Transfer
Started
2025-12-11
Notes
Advance to 6-Month Review blocked — see exceptions. Advisor outreach overdue 28d.
Calendar & work orchestration
Tier CAt-Risk1Y
Next best actionOperationsLow
Update CRM with meeting outcome
Log notes and next steps in CRM. (Lockwood Trust) · due 2026-05-29 · owner Diana Volkov
Upcoming events (1)
10:30 AM
45m
White-Glove Touch·Diana Volkov·prep needed
At-Risk
Recent completed
- 2026-05-06 · Funding Follow-Up · Canceled
Open work (1)
+17d
Reminder
Log notes and next steps in CRM. (Lockwood Trust)
At-Risk
Milestones
- Signed2025-12-13
- KYC completed2025-12-19
- Accounts opened2025-12-20
- Transfer initiated2025-12-21
- Funded2025-12-31
- Welcome call2025-12-29
- First plan delivered2026-01-08
- 30-day review2026-01-09
- 6-month review
- 12-month review
Recent touchpoints
Overdue · 2
- Quarterly review prepemail · Ops · goal: Send agenda + portfolio snapshotHybrid2026-02-13
- 90-day review meetingmeeting · Advisor · goal: Confirm planning progressManual2026-02-13
Scheduled · 2
- Nurture — life eventscontent drip · Marketing · goal: Keep household engagedAutomated2026-02-10
- 6-month review meetingmeeting · Advisor · goal: Re-confirm goals + plan deltaManual2026-02-25
Completed · 8
- Welcome emailemail · Marketing · goal: Set expectations for first 30 daysAutomatedDone 2025-11-21
- Advisor welcome calladvisor call · Advisor · goal: Build rapport, confirm goalsManualDone 2025-11-23
- Kickoff ops taskops task · Ops · goal: Open kickoff checklistHybridDone 2025-12-07
- KYC document requestemail · Ops · goal: Collect KYC and trusted contactAutomatedDone 2025-12-21
- Transfer status updateemail · Ops · goal: Communicate ACAT statusHybridDone 2026-01-07
- Funding nudge SMSSMS · Ops · goal: Prompt funding actionAutomatedDone 2026-01-03
- Allocation complete emailemail · Advisor · goal: Confirm trade-to-targetHybridDone 2026-01-20
- Welcome calladvisor call · Advisor · goal: Walk through portalManualDone 2026-01-20
Household journey brief
Synthesize the journey, surface risks, and draft the next advisor touch.